Wednesday, July 16, 2008

"We Win, You Win 2"

Just a quick note to highlight a promotion just announced by the Baltimore Orioles. the summary:

In an effort to snap their 14-game Sunday losing streak, the Orioles have announced a sequel to the popular “We Win, You Win” promotion from July 6. The “We Win, You Win 2” promotion will raise the stakes, as all fans in attendance at the 1:35 p.m. game on Sunday, July 20 against the Detroit Tigers will receive two complimentary tickets in the same seating category to any future non-prime game, if the Orioles win.

This is great on many levels:

1) The O's are being open and honest about the team's abysmal record on Sundays. It may not seem like much but in the past negative traits of the team were glossed over, not copped to.
2) They are turning a negative into a positive.
3) It is designed to reward fan support and potentially boost Sunday attendance.

It's a good idea and shows that the Oriole public relations team is continuing to look for new ways to reach out to the fans.

Full details of the promotion can be seen here.

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